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Branding : A Complete Step-By-Step Guide to Strategy, Tactics, Tools and Meas...

Description: Branding : A Complete Step-By-Step Guide to Strategy, Tactics, Tools and Measurement, Hardcover by Rowles, Daniel, ISBN 1398603201, ISBN-13 9781398603202, Brand New, Free shipping in the US

Every decision and action you make contributes to your brand, so it makes sense that everything you do ly also contributes to your brand. Use this bestselling guide to strengthen your brands online presence and explore core marketing avenues.

Branding
is ideal for marketers and brand strategists who want to enhance their brands online presence. It provides step-by-step, practical guidance on how to build a brand online and quantify it through tangible results. Written by a respected Chartered Institute of Marketing (CIM) fellow, course leader and industry thought leader, it examines core marketing areas such as content marketing, social media, search engine optimization and web analytics.

Th delivers a robust framework for planning, brand identity, channel selection and measuring the effectiveness of campaigns, and includes lessons from the BBC, Imperial College London and Hootsuite. Now fully updated, this third edition features new content on brand authenticity, ethics and meaning, as well as updates on social media regulations and social media platforms such as TikTok.

Price: 93.92 USD

Location: Jessup, Maryland

End Time: 2024-11-09T11:02:42.000Z

Shipping Cost: 0 USD

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Branding : A Complete Step-By-Step Guide to Strategy, Tactics, Tools and Meas...

Item Specifics

Restocking Fee: No

Return shipping will be paid by: Buyer

All returns accepted: Returns Accepted

Item must be returned within: 14 Days

Refund will be given as: Money Back

Book Title: Digital Branding : A Complete Step-By-Step Guide to Strategy, Tac

Number of Pages: 232 Pages

Language: English

Publication Name: Digital Branding : a Complete Step-By-Step Guide to Strategy, Tactics, Tools and Measurement

Publisher: Kogan Page, The Limited

Publication Year: 2022

Subject: Marketing / General, E-Commerce / Internet Marketing, Commerce

Item Height: 0.6 in

Item Weight: 15.3 Oz

Type: Textbook

Item Length: 9.2 in

Author: Daniel Rowles

Subject Area: Business & Economics

Item Width: 6.1 in

Format: Hardcover

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