Description: Get Different : Marketing That Can't Be Ignored! by Mike Michalowicz (2021, Hardcover) Penguin Publisher Synopsis: Many business owners are frustrated because they feel invisible in a crowded marketplace. They know they are better than their competitors, but when they focus on that fact, they get little in return. That's because, to customers, better is not actually better. Different is better. And those who market differently, win.In his new marketing book, Mike Michalowicz offers a proven, no-bullsh*t method to position your business, service, or brand to get noticed, attract the best prospects, and convert those opportunities into sales. Told with the same humor and straight-talk that's gained Michalowicz an army of ardent followers, with actionable insights drawn from stories of real life entrepreneurs, this book lays out a simple, doable system based on three critical questions every entrepreneur and business owner must ask about their marketing:1. Does it differentiate?2. Does it attract?3. Does it direct?Get Different is a game-changer for everyone who struggles to grow because their brand, message, product or service doesn't stand out and connect with customers--the long-anticipated answer to the defining business challenge of our time. Condition: Used Good; Author Signed Copy; Inside Blank Page has Personalized Note to Previous Owner; Clean Inside Pages; Readable Copy; Solid Binding Shipping: United States Postal Service Media Mail Rate
Price: 13.21 USD
Location: Hagerstown, Maryland
End Time: 2024-12-30T03:41:08.000Z
Shipping Cost: 5.38 USD
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Return shipping will be paid by: Seller
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money Back
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Signed By: Mike Michalowicz
Signed: Yes
Ex Libris: No
Narrative Type: Nonfiction
Original Language: English
Intended Audience: Adults
Inscribed: No
Edition: First Edition
Vintage: No
Personalize: No
Type: Marketing Hardcover Book
Unit Type: Unit
Literary Movement: Post-Modernism
Era: 2020s
Personalized: No
Features: Dust Jacket, Illustrated
Country/Region of Manufacture: United States
Unit Quantity: 1
Book Title: Get Different : Marketing That Can't Be Ignored!
Number of Pages: 304 Pages
Language: English
Publisher: Penguin Publishing Group
Publication Year: 2021
Topic: Marketing / General, Entrepreneurship, Commerce, Small Business
Item Height: 1.2 in
Illustrator: Yes
Genre: Business & Economics
Item Weight: 18.2 Oz
Author: Mike Michalowicz
Item Length: 9.3 in
Item Width: 6.3 in
Book Series: Entrepreneurship Simplified Ser.
Format: Hardcover
