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Book Title: Marketing : An Introduction Paperback Philip, Armstrong, Gary Kot
Number of Pages: 720 Pages
Language: English
Publication Name: Marketing : an Introduction
Publisher: Prentice Hall PTR
Subject: Marketing / General
Publication Year: 2004
Item Height: 0.9 in
Type: Textbook
Item Weight: 50.2 Oz
Item Length: 10.9 in
Subject Area: Business & Economics
Author: Philip. Kotler, Gary Armstrong
Item Width: 8.5 in
Format: Trade Paperback